{"id":"jaeson-ma","title":"Jaeson Ma","content":"**Jaeson Ma** is a media entrepreneur, artist, investor, and creative executive whose career spans music, film, digital platforms, and [Web3](https://iq.wiki/wiki/web3) technologies. He is known for co-founding the media company 88rising and for his work on projects that bridge entertainment and cultural markets between Asia and the West. His public commentary frequently explores the intersection of technology, culture, and digital property rights, with an emphasis on creator ownership and community-driven economic models. [\\[1\\]](#cite-id-1MBRU5JuSnvzjnkX) [\\[2\\]](#cite-id-KaMMaEQJlmOXXbmE)​\n\n## Early Life and Education\n\nMa was raised in a lower-middle-class immigrant family by a single mother in East San Jose, California. From a young age, he engaged in entrepreneurial activities, such as selling candy at school to help support his family. During his youth, he faced legal challenges, an experience he has cited as a formative period of his life. At the age of 17, Ma had a religious conversion and became a devout Christian, which he credits with redirecting his life path toward ministry.\n\nFollowing his conversion, he began a period as a traveling pastor and preacher, where his performance style drew comparisons to hip-hop. He received early career mentorship from artist and entrepreneur MC Hammer, who advised him on the business aspects of the entertainment industry, including branding, marketing, and the importance of intellectual property ownership. Ma graduated from Fuller Theological Seminary in 2009 with a Master of Arts in Global Leadership. [\\[2\\]](#cite-id-KaMMaEQJlmOXXbmE) [\\[3\\]](#cite-id-Hlx8eikAedbBRqix) \n\n## Career\n\nMa began his career in talent management and cross-border entertainment projects prior to 2012, working with artists and ventures across the United States, Europe, and Asia through partnerships with firms such as Adventures Corp and Plan C Management Group. In January 2012, he founded East West Ventures, a talent management, production, and investment firm focused on media, entertainment, and technology.\n\nIn January 2015, he became a venture partner at Goodwater Capital, a consumer technology venture capital firm. Later that year, in November 2015, Ma co-founded 88rising alongside Sean Miyashiro. The company was conceived as a media platform to promote Asian artists and culture to a global audience. Ma's role focused on business operations, including fundraising, corporate strategy, and structuring the company. He was instrumental in discovering and signing the Chinese hip-hop group Higher Brothers, a key act in 88rising's early success.\n\nIn 2018, Ma co-founded the film and television production company Stampede Ventures. That same year, in May, he joined the Milken Institute Young Leaders Circle. From 2019 through December 2023, he served as a strategic advisor to the social media platform Triller. In January 2020, Ma became chairman and co-founder of EST Media Holdings, Inc., a media company with subsidiaries like EST Studios which specializes in the international sales and distribution of film and television content, particularly from Asian and Asian diaspora creators. He also became a general partner at Vancouver's Caravan Digital Studios in 2020.\n\nMa's focus on [Web3](https://iq.wiki/wiki/web3) and creator-centric platforms solidified in 2021. In January of that year, he was appointed CEO of OpenWav, a music-focused technology company designed to empower artists. He also co-founded ZASH Global Media and Entertainment, a media and entertainment finance company. OpenWav operates under parent company OP3N LLC. The platform aims to provide artists with tools for direct monetization and community engagement, working with partners including Will Smith and securing backing from investors such as [Animoca Brands](https://iq.wiki/wiki/animoca), [Galaxy Digital](https://iq.wiki/wiki/galaxy-digital), and Warner Music Group.\n\nThroughout his career, Ma has been an active investor in technology and media companies. His portfolio includes early investments in Musical.ly (which became TikTok), the Southeast Asian technology company Grab, and cryptocurrency exchange [Coinbase](https://iq.wiki/wiki/coinbase). Other investments include Anthropic AI, Dark Horse Comics, and Wonder. [\\[2\\]](#cite-id-KaMMaEQJlmOXXbmE) [\\[5\\]](#cite-id-cTigqRoEaBTXjgcy) \n\n## Creative Works\n\n### Music\n\nMa pursued a career as a musical artist, primarily in the Christian hip-hop genre. His work often blends themes of faith and ministry with musical performance. He has released two studio albums and numerous singles, including collaborations with artists such as Bruno Mars and DJ Mustard. [\\[7\\]](#cite-id-wTdDnt7TKNS8ytwX)​\n\n#### Discography\n\n**Albums**\n\n| Year | Title                       |\n| ---- | --------------------------- |\n| 2011 | *Glory (Deluxe Edition)*    |\n| 2013 | *Confession + Resurrection* |\n\n**Singles**\n\n| Year | Title              | Notes                                                                        |\n| ---- | ------------------ | ---------------------------------------------------------------------------- |\n| 2009 | \"Love\"             | Featuring Bruno Mars                                                         |\n| 2011 | \"Glory\"            | Featuring Caleb Lin                                                          |\n| 2011 | \"Passion\"          | Featuring Calista Wu                                                         |\n| 2011 | \"Gratitude\"        | Featuring Joseph Vincent                                                     |\n| 2011 | \"Life\"             | Featuring Steph Jones; an alternate version featuring Bruno Mars also exists |\n| 2012 | \"Gold 1\"           | Featuring Bruno Mars                                                         |\n| 2013 | \"No Time\"          | Featured artist                                                              |\n| 2016 | \"Keep It 100\"      | Featuring DJ Mustard                                                         |\n| 2017 | \"Black Hole\"       | ​                                                                            |\n| 2020 | \"Sign of the Time\" | ​                                                                            |\n\n#### Filmography\n\n| Year | Title                                | Role                 | Type                  |\n| ---- | ------------------------------------ | -------------------- | --------------------- |\n| 2003 | *Gamer Nation*                       | Host                 | TV Series             |\n| 2010 | *1040: Christianity in the New Asia* | Narrator & Presenter | Documentary           |\n| 2012 | *Father of Lights*                   | Himself              | Documentary           |\n| 2015 | *Seoul Searching*                    | Special Thanks       | Film                  |\n| 2015 | *Everything Before Us*               | Special Thanks       | Film                  |\n| 2015 | *Man Up*                             | Co-producer          | Film                  |\n| 2016 | *Birth of the Dragon*                | Co-producer          | Film                  |\n| 2018 | *Guardians of the Tomb*              | Co-producer          | Film                  |\n| 2018 | *7 Miracles*                         | Executive Producer   | VR Experience         |\n| 2022 | *Hidden Letters*                     | Executive Producer   | Documentary           |\n| TBD  | *K-POPS!*                            | Producer             | Film (pre-production) |\n\n## Interviews\n\n### Indies and AI Music\n\nIn November 2025, Ma joined Wyclef Jean on the *Kato On The Track* podcast to discuss music, technology, and the evolving creative landscape. The conversation explored the decline of traditional music industry structures, with both guests emphasizing that artists must operate as independent businesses and build communities rather than rely on gatekeepers. Ma highlighted how algorithms can distort fame by promoting creators who may not fully develop their craft, while Wyclef stressed the importance of originality and deeper narratives in hip-hop. The discussion also examined the role of AI in music, noting that while AI can assist in production, it cannot replace human creativity or authenticity. Both guests emphasized maintaining the “soul” of music while leveraging technology as a tool rather than a replacement. Finally, they introduced Open Wave, a platform designed to empower artists by allowing direct monetization and management of their work, reflecting a broader trend toward independence and community-driven creative expression. [\\[11\\]](#cite-id-3ht075gvBphSsAor) \n\n[YOUTUBE@VID](https://youtube.com/watch?v=0QHACw8P-78)\n\n### Bringing Asia to Hollywood\n\nIn January 2025, Ma spoke with Elston Sam about his personal and professional journey, highlighting the experiences that shaped his career in media, music, and entrepreneurship. Ma recounted growing up in a lower-middle-class neighborhood raised by a single mother, selling candy as a child to support his family, and facing legal challenges in his youth, which he overcame through faith and personal growth. He described becoming a follower of Christ at 17, spending time in ministry, and receiving mentorship from MC Hammer, which guided his entry into the music and creative industries.\n\nMa discussed his transition into music, blending preaching with performance, which led to commercial success and collaborations with prominent artists. He also detailed his investments and influence in the entertainment industry, supporting startups like Grab and musical acts such as Higher Brothers, helping to drive significant cultural impact. Throughout the conversation, Ma emphasized the roles of perseverance, faith, and strategic relationships in achieving success and advised younger audiences to maintain resilience, learn from mistakes, and continually move forward. [\\[3\\]](#cite-id-Hlx8eikAedbBRqix) \n\n[YOUTUBE@VID](https://youtube.com/watch?v=Zf2vh3PtQso)\n\n### OP3N\n\nIn 2023, Ma participated in a discussion with [Yat Siu](https://iq.wiki/wiki/yat-siu) of [Animoca Brands](https://iq.wiki/wiki/animoca) at APOS, focusing on the principles and market dynamics of [Web3](https://iq.wiki/wiki/web3). Ma described [Web3](https://iq.wiki/wiki/web3) as a system of digital ownership that empowers users by granting them property rights, contrasting it with traditional Web2 platforms, where centralized entities capture most of the value. He highlighted ongoing innovation in the sector despite market downturns, noting [NFT](https://iq.wiki/wiki/non-fungible-token-nft) sales and the total value of the [crypto](https://iq.wiki/wiki/cryptocurrency) space. The conversation emphasized how [Web3](https://iq.wiki/wiki/web3) enables more equitable value distribution to creators and users, and how this model is disrupting centralized platforms. Ma also explored gaming as an illustrative example, describing the shift from renting virtual goods to owning [digital assets](https://iq.wiki/wiki/digital-assets). The discussion concluded with an optimistic outlook for growth in Asia and broader [Web3](https://iq.wiki/wiki/web3) adoption, while stressing the importance of preparation for the structural changes the technology will bring to digital economies. [\\[9\\]](#cite-id-ShkPfAZKRwcqFny2) \n\n[YOUTUBE@VID](https://youtube.com/watch?v=y-ZaasVDJwc)\n\n### AI-Powered Web3\n\nIn August 2023, Ma appeared on London Real to discuss his views on [Web3](https://iq.wiki/wiki/web3), digital ownership, and creator-driven platforms. He described ownership as the core principle of [Web3](https://iq.wiki/wiki/web3), explaining how [blockchain](https://iq.wiki/wiki/blockchain)-based systems can allow creators to retain control over their work and intellectual property while reducing reliance on centralized media platforms. Ma outlined the motivations behind developing OP3N, including enabling direct creator–community relationships, lowering barriers to participation in [Web3](https://iq.wiki/wiki/web3), and supporting cross-cultural exchange between Eastern and Western media ecosystems. The interview also touched on his personal and professional background, the influence of the COVID-19 period on his thinking around [NFTs](https://iq.wiki/wiki/non-fungible-token-nft) and social tokens, and broader challenges related to usability, monetization, and decentralization in emerging digital platforms. [\\[6\\]](#cite-id-L7a0fvf2QVBxSONq) \n\n[YOUTUBE@VID](https://youtube.com/watch?v=FWD2eN0ug6U)\n\n### Revolutionizing Media\n\nIn April 2021, Ma appeared on the Asian Hustle Network podcast to discuss his background and career in media, entertainment, and entrepreneurship. He described his upbringing in East San Jose, early creative and community-based ventures during his teens, and his entry into the entertainment industry through independent projects that built local and industry connections. The interview covered his later work, his founding and support of media and technology companies, his involvement in scaling digital platforms, and the challenges he encountered along the way, including business failures and personal setbacks. Throughout the conversation, Ma reflected on cultural representation in media, the importance of originality, and how his experiences shaped his approach to building creative and entrepreneurial projects. [\\[4\\]](#cite-id-rPpIMtyijW4nhFZn) \n\n[YOUTUBE@VID](https://youtube.com/watch?v=obx8ADiX_UY)\n\n## Presentations\n\n### IP & Communities\n\nIn October 2022, Ma spoke at [TOKEN2049](https://iq.wiki/wiki/token2049) Singapore about the evolving role of [NFTs](https://iq.wiki/wiki/non-fungible-token-nft) and [Web3](https://iq.wiki/wiki/web3) platforms in enabling creator-led communities. He discussed the rapid growth and subsequent downturn of the [NFT](https://iq.wiki/wiki/non-fungible-token-nft) market, arguing that [bear markets](https://iq.wiki/wiki/bear-market) present opportunities to focus on building sustainable infrastructure rather than speculation. Drawing on the history of Web1 and Web2, he contrasted platform-dominated monetization models with [Web3](https://iq.wiki/wiki/web3) approaches that emphasize direct relationships between creators and their audiences, where [NFTs](https://iq.wiki/wiki/non-fungible-token-nft) function as tools for ownership, verification of support, and gated access. He also highlighted community-driven models, such as [DAO](https://iq.wiki/wiki/dao)-based governance, and cited creator- and fashion-focused projects as examples of how [NFTs](https://iq.wiki/wiki/non-fungible-token-nft) could be applied to coordinate participation, fund initiatives, and deliver exclusive digital and physical experiences. 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